The fine folks over at Unique Blog Designs (the designers of the basic version of the WordPress Theme you are looking at, and the producers of a really nifty WordPress Advertisement Rotor plug in as well), sent me a newsletter about how to increase traffic to my web sites. I found the newsletter informative, but I had read most of the tips before, but they used a term I hadn’t heard before.

What is a Pillar Post?

To quote our friends at Unique blog design:

Write at least five major “pillar” articles. A pillar article is a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice. This article you are currently reading could be considered a pillar article since it is very practical and a good “how-to” lesson. This style of article has long term appeal, stays current (it isn’t news or time dependent) and offers real value and insight. The more pillars you have on your blog the better.

On Canadian Financial Opinions I have written a bunch of “Pillar” articles, and I have submitted many of them to different carnivals and such, but I keep forgetting they are there. Here are a few chestnuts that I really like from the Financial Side of things:

1. Einstein: The Rule of 72
   Understanding what a doubling period is, and how the rule of 72 can help you with this concept is important to the start of your investment plan.
2. Don’t Pass it to the Other Team
   How does the Carleton basketball coach have anything to do with finances? Read and you’ll see a long stretch.
3. Worst Financial Advice Ever Given
   Where I tell a good friend about something I’d never dream he’d do, with disastrous consequences.

Most of these posts I resurrect over time and will replay, but I really need to send them out and post them on various Carnivals to  use them to draw more readers to my sites, and bring in more links.

Is this post a Pillar Article? Maybe not, but I think my previous posts on How to Post Amazon Ads on a WordPress Blog, might well be.

Thanks Unique Blog Designs, good information!

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This piece of advice was given out, by none other than Tucker Max who’s book “I Hope They Serve Beer in Hell“, a New York Times best seller came from his on line ramblings.

“The most important thing is having good content,” Max said, during a panel session here. “All these people write to me and say, ‘I have great content’ but it’s dog sh*t (sic).”

The article this is connected to is quite funny, with the author berating bloggers who think all they have to do is show up and they will make a fortune. I agree that there is a lot of work to be done, but his drunken, womanizing (and somewhat illegal) ramblings while most assuredly an extension of the truth (if not interesting fiction) are not the highest of literary value either. Maybe he views himself as Gen-X’s Hunter S. Thompson, but somehow I think he lacks the credibility and believability.

So, work hard, publish your work, and then have your literary agent sleep with someone at the New York Times, at least this seems to be Tucker’s advice.

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So John Chow put me to shame by making a good posting about his top 10 how to make your blog popular list, the only one that he missed was be sure that you use a good spelling checker. I am notorious for misspelling things and looking like a wanker for not spelling things correctly.

Yes, I realize he says you need to post often, and I am very tardy on my posts here, but I have been busy lately on other things, that I may mention in the future.

I will post again this week (I hope .

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Yup, I kind of fell asleep at the stick, so I will try to put some more posts up here.

I have been trying out WordPress just to see if I can create a nice format for my financial web sites, but now I have tripped across this free template for Blogspot, I think I like it. It’s a little grey, but I think I can tone it down over time a little.

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