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Readership

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How to Get and Keep Readers

The Big Cajun Man emphasizes the importance of quality and relevancy in content to maintain audience engagement. They note that their site serves diverse groups of readers, focusing on topics such as Registered Disability Savings Plans, Registered Education Savings Plan, and debt management. BCM puts an emphasis on sharing knowledge and clarifying misconceptions, particularly around debt. They also cover several other finance-related topics, and maintain another site which is a hub for various ideas on technology and security. Providing useful, topical content for target audiences remains their core rationale.

The world of malware has a new rising star - and that's a big problem

Internet and Its Slimy Underbelly

How do folks build a business on the web these days? Evidently there is a slimy underbelly of the internet where you can cheat your way to the top.

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Eight Year Old Archives and their Use

What do you do with a site archives with over 10 years of articles? Use the archives to create new entries? Maybe.

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One Mention and Boom (again)

Sometimes all it takes is one mention in mainline media and boom you have traffic, however, that readership is at best fleeting.

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The Power of Long Tail

THE Canadian Personal Finance Blog once discussed scapegoating, specifically parents blaming referees in sports, in a post titled “I Blame the Refs.” Despite the initial lack of engagement, a controversial NFL game led to a surge in readership for this post, an 800% increase, due to a spike in related Bing searches. The author attributes this to “Long Tail” keyword search benefits, similarly experienced with a 4th of July post, highlighting the unpredictability and luck involved in search engine traffic.
#LongTail

RSS Ransomware Group Targets Hospitals At Height Of Pandemic

Slow and Steady

Slow and steady growth of your readership should help build up your site. Anything that arrives quickly, typically leaves the same way.