I finally decided to start sifting through my archives and found that some of them were not that bad, but they had not been enjoyed by anyone much, but how do I promote these older gems in my archives?
For the longest time, I kept hoping that promoting these old chestnuts on my Twitter feed might encourage more interest, but it never really happened (that I can see). I have also tried to create “Best of:” posts where I include the old post and a link back to the old post, but that seemed redundant (and might contravene Google’s rules about duplicate content).
I finally tripped over another use of the Redirection WordPress Plug In, which is to use it for its actual design and point old posts to new posts.
Given I have archives of over 2000 posts, I now have plenty of “content” I can pull from.
Archives Treasure
The methodology is quite simple:
- Find an old post that I like (that has few or no comments), and note the URL it currently has in the system
- Go to the “Publish” sub-menu and edit the “PUBLISH” date to be in the future. Doing this changes the post’s URL and status to “Scheduled”. Note the new URL
- Go to the Redirect plug-in, pop in the old and new URL, and it will set up a “Moved To” Http command
There you have it, what is old becomes new. Most of the time I will at least edit the post and sometimes put a new header block stating that it is an old post with some background, much like I did with: Pension or LIRA? A decision (redux) .
Zombie posts? I guess you can resurrect content.