I typically retweet many of my older posts (daily) to see if I can get some traction on older content that I had. Usually, this only constitutes a bump of 10-20 readers a day. However, last week, one of my older posts got picked up by a Twitter heavyweight who retweeted it, and suddenly I received over 100 readers from Twitter.
The specific retweet was from Rob Carrick, who has about 17K followers, but what was interesting was the effect really only lasted nearly half an hour, and then things went back to normal.
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https://twitter.com/rcarrick/status/484765721466257408
This statement implies that social media may be useful in generating brief bursts of traffic, but it may not be the most effective way to attract high-quality traffic that will visit frequently. However, this succinctly characterizes Twitter’s approach (i.e. quick and to the point).
I continue to grow readership slowly on all fronts, we shall see how best to keep bringing older posts to the forefront (like the one in this post) Financial Time Machine List, which is simply me lamenting some bad financial decisions I made as a young man.
I’ve found the same for my website. Twitter is great for a quick read but many readers don’t come back. In my experience the best way to engage readers and keep them coming back is through guest posting. With guest posting, readers get a true feel for your story and what makes you unique (definitely not something doable on Twitter)
Very true, guest posting is not the way I try to build, but I have heard from some folks it works well.
Very true, guest posting is not the way I try to build, but I have heard from some folks it works well..